Micro influencer marketing for local brands

A micro influencer with an engaged neighbourhood audience drives more real foot traffic into a physical shop than a national name whose followers can never walk in.

Ξεκινήστε See the tiers

Looking smaller? The nano influencer guide, under 10,000 followers

micro influencers in Athens450+

🍳Φαγητό

🏠Lifestyle

🧘Ευεξία

💄Ομορφιά

✈️Ταξίδια

Ραφαηλία Φερμάνη

38.7KΦαγητό

Αναστασία Τσίτουρα

63.1KLifestyle

Εμμανουέλα Αλίτσακαι

156KΟμορφιά

Eirini Ainatzioglou

47.9KΜόδα

Ειρήνη Παπαευστρατίου

27.0KLifestyle

450+

εγκεκριμένοι
στην Αθήνα

10K-100K

The micro range, as the industry uses it

€0

Cash to the influencer. You give a voucher for what you already sell

450+

Approved influencers in Athens, most of them micro

Every profile is manually reviewed by our team before it is approved.

Three circles of increasing size on a baseline, the smallest highlighted

The follower tiers, plainly

The tiers are not an official standard, but the industry uses them almost unanimously as follows.

Nano

under 10,000

The highest engagement on the scale and the tightest audience. There is a separate guide for nano influencers.

Micro

10,000 to 100,000

Big enough to matter, small enough to keep high engagement and real trust. The large majority of approved Athens influencers sit here.

Macro

100,000 to 1M

National reach, lower engagement, and an audience spread across cities where you have no shop.

Mega

over 1 million

Paid-media economics, with paid-media pricing. Rarely makes sense for a single-location business.

On get tagged every influencer is manually reviewed before approval. There are currently 450+ approved influencers in Athens, and the large majority of them sit squarely in the micro range.

A vetted Athens micro influencer who actually walks through your door is worth more than a national creator whose followers are everywhere except your neighbourhood.

For a single-location business, followers outside your city are close to worthless.

Worth getting right
What you offer and how you describe it decides who applies. Two lines of brief are the difference between ten applications and one.
Read the setup guide
How it works, in four steps
No hashtag hunting and no cold DMs. You publish the campaign and they come to you.
01
You set what you offer
Describe what the influencer receives: a meal, a service, a product. Typically worth €20-30; brands offering €40-50 get more and stronger applications. You also set the minimum follower count you want applying.
02
The campaign goes live
Once our team has reviewed it, every approved Athens influencer sees it and applies in one click. You send no DMs and you negotiate no prices.
03
You pick who comes
You see the profile and the follower count behind every application, and approve the ones that fit your brand.
04
They visit and post a story
The influencer comes to your venue, shows the campaign QR to your staff, and posts an authentic Instagram story within 24 hours.

Two local Athens brands

Both ran exclusively with micro influencers from their own neighbourhood.

Wine bar, Mets, Athens

La Nonna Vineria

15 micro influencer collaborations, 120K impressions and 3,100% ROI in one month, with zero euros spent on paid ads.

collaborations: 15collaborations
impressions: 120Kimpressions
ROI: 3,100%ROI

Read the case study

Healthy bowls, Pangrati, Athens

Katsika

+30% foot traffic, 870% ROI and 90K+ impressions in three weeks.

foot traffic: +30%foot traffic
impressions: 90K+impressions
ROI: 870%ROI

Read the case study

A shopfront inside a dashed circle with a map pin above it

Four reasons micro beats mega locally

Four things a local business gets here that a big name does not give it.

Higher engagement than mega

A smaller audience means a more personal relationship, and more replies and comments on every story.

A local audience that can visit

A recommendation from someone in the same city converts into a visit, not just an impression.

No ad spend, no agency fee

One monthly subscription per location, with no commission per collaboration.

Many collaborations for one big name

Instead of a single expensive post you get dozens of authentic stories from different voices.

The questions brands ask most

More answers in the FAQ or the help center.

A micro influencer has roughly 10,000 to 100,000 followers. That is the range where the audience is big enough to matter and small enough to keep high engagement and real trust. On get tagged every profile is manually reviewed before approval.

Every profile is manually reviewed by our team before approval. There are currently 450+ approved influencers in Athens. You publish your campaign and all of them see it, so there is no hashtag hunting and no cold DMs.

One monthly subscription per location, which you see at sign-up before you pay, with no per-collaboration commission and no agency fee. Each influencer receives a voucher, the value of an experience your venue already provides, not cash.

Because their audience lives in the same city and can physically walk into your shop. A national name delivers impressions from people who will never come through your door. For the cost of one big collaboration you can run many micro ones and get far more content.

Related guides

Product

get tagged for brands

How the platform works for your venue, end to end.

Guide

Nano influencer marketing

Under 10,000 followers, and the highest engagement on the scale.

Case study

La Nonna Vineria

15 collaborations, 120K impressions, 3,100% ROI in one month.

Start with micro influencers

Tap "Get Started" and in about 3 minutes you set up your venue and your first campaign. You see the monthly price before you pay, and once our team has reviewed the campaign, every approved Athens influencer can see it.

Ξεκινήστε The general playbook

The follower tiers, plainly